The U.S. sports nutrition & weight-loss (SNWL) market is facing a time of change. Although the sector continues to fuel sales growth and product innovation for the U.S. nutrition industry, in recent months it has faced numerous FDA warnings, product recalls, a Senate subcommittee hearing and the ensuing wave of negative press. This, combined with the economic downturn and resulting squeeze on product development, is taking its toll on sales expansion for some companies. Nutrition Business Journal’s 2009 Sports Nutrition & Weight-Loss Web Seminar will host a live Web Seminar from 1 p.m. – 2:30 p.m. Mountain time on Tuesday, October 27, 2009, to address the many challenges and opportunities facing manufacturers, marketers, suppliers, retailers and others operating in or evaluating the U.S. sports nutrition & weight-loss market.
$20.8 Billion U.S. Sports Nutrition & Weight-Loss Sales by Product 2008
During the Webinar, NBJ Publisher and Editorial Director Patrick Rea and NBJ Editor Carlotta Mast will present NBJ’s latest SNWL market data by product category and sales channel and discuss findings from NBJ’s 2009 Sports Nutrition & Weight Loss issue, which published in September. Among the SNWL product categories analyzed will be: sports supplements, weight-loss pill-form supplements, weight-loss meal supplements, nutrition bars, sports & energy drinks, and low-carb foods. Daniel Fabricant, interim executive director of the Natural Products Association, will join the NBJ team to discuss and present an expert review of the September 29, 2009, Senate Subcommittee hearing on steroid products being marketed as supplements, the FDA’s recent raid on Bodybuilding.com, the Hydroxycut weight-loss supplement recall and other regulatory events pertinent to dietary supplements, particularly sports and weight-loss products.
This Webinar will present an insider and realistic view into the current regulatory situation for supplements in the United States and offer actionable advice about what dietary supplement and SNWL companies must do to stay out of the regulatory crosshairs and avoid stirring up any negative media attention.
“The sports nutrition & weight-loss market continues to be a vibrant and important sector of the U.S. nutrition industry, but this market is experiencing some challenges that must be addressed by those companies hoping to remain competitive and successful,” said NBJ Editor Carlotta Mast. “Along with detailing which SNWL product categories continue to fare well and which are struggling to grow, we will discuss what we believe are important steps companies must take to thrive in a difficult economy and fortify their credibility with consumers, the media and even lawmakers.”
Share the knowledge! A registration fee of only $495 allows up to six login points for you and your colleagues. Participants will be provided access to a website for the live presentation.
This NBJ Webinar will include:
• Discussion of the May 2009 Hydroxycut recall, how it affected weight-loss supplement sales and the potential silver lining for the nutrition industry
• Rankings of the top SNWL companies by product category, including sports supplements, weight-loss pill-form supplements and nutrition bars
• Tips for reaching SNWL consumers through new channels, including weight-loss clinics and health/fitness clubs
• A deep dive into the U.S. energy shot market and discussion of the potential for other condition-specific shot products
• An exploration of the energy gels and chews segment of the U.S. nutrition bar market
• And much more
Nutrition Business Journal is an executive newsletter for decision-makers in the natural, nutrition and complementary & alternative health industries. The singular focus of NBJ's research and editorial team on the strategic issues of the nutrition industry has made NBJ the leading business intelligence resource for subscribers since 1996. To purchase detailed market research reports, subscribe to the journal, or sign-up for NBJ's free weekly eNewsletter, please visit www.nutritionbusinessjournal.com. Nutrition Business Journal is published by New Hope Natural Media.
New Hope Natural Media (www.newhope.com), a division of the Penton Media, Inc., is the leading media resource and information provider for the natural, organic and healthy products industry with print, in-person/event, and e-business products and services. Penton Media, Inc. is the largest independent business-to-business media company in the U.S., serving more than six million business professionals every month. The company’s market-leading brands are focused on 30 industries and include 113 trade magazines, 145 Web sites, 150 industry trade shows and conferences, and more than 500 information data products. Headquartered in New York City, the privately held company is owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP, and its coinvestors. For additional information on the company and its businesses, visit www.penton.com