U.S. sports nutrition & weight loss product sales grew 12% in 2003 to reach $14.2 billion, according to a new report released by Nutrition Business Journal.  NBJ’s Sports Nutrition & Weight Loss Report 2004 indicates that U.S. consumer sales of SNWL products will achieve a compound annual growth rate of 7%, reaching sales of $28.4 billion in 2013. Incremental new sales of $290 million to $670 million will be added to the market each year between 2004 and 2013, representing significant opportunity for new products and substantial growth potential for existing products or brand extensions.

Research Director, Patrick Rea, said, “The sports nutrition, weight loss and low-carb food markets are the most dynamic segments of the nutrition industry—and also perhaps of the broader food and pharmaceuticals industries.”

The sports nutrition & weight loss (SNWL) segment is dynamic in its sales growth, number of companies, new product entries and ever-changing consumer demand. The segment is also dynamic, however, in its evolution from a group of fairly defined and even somewhat finite niche categories into an increasingly homogenous segment of mainstream products targeting larger and larger segments of the population.

NBJ’s 2004 Sports Nutrition & Weight Loss Report features detailed market data charts, growth forecasts, NBJ's top company lists and a strategic review of business trends in SNWL. This year’s SNWL report features a special section on low-carb, including information on top companies, top brands, product categories and sales channels. In addition to low-carb, NBJ’s SNWL Report details activity in sports nutrition supplements, sports/energy drinks, meal replacement supplements, nutrition bars and weight loss supplements.  This 380-page report is priced at $1,995 for non-NBJ subscribers. For more information, visit nutritionbusiness.com or call 619-295-7685 x12.

Nutrition Business Journal is a market research, publishing and consulting company serving the nutrition, natural products and alternative health care industries. Nutrition and natural products include, but are not limited to, dietary supplements, herbs/botanicals, vitamins/minerals, natural/organic foods and natural personal care. Alternative health care embraces services related to insurance, HMOs, investment and alternative therapies (e.g. chiropractic, acupuncture, naturopathy). For more info, visit www.nutritionbusiness.com.