Today’s consumers want it all -- and ORAFTI Active Food Ingredients is helping manufacturers give it to them, with all-natural fiber ingredients featuring real-world nutritional benefits that deliver healthier digestive “inner peace”

Malvern, PA – ORAFTI’s IFT Expo 2005 booth will focus on helping its customers who want to deliver a higher level of healthy balance in their products. They will share enlightening information about how ORAFTI’s functional fiber ingredients can lead food and beverage formulators to material enrichment by creating new and exciting products to appeal to savvy, health-conscious consumers.

A leader in clinical research as well as nutritional science, ORAFTI continues to invest in research to stay on top of what today’s consumers want. The insights gained reveal that consumers are seeking healthier, natural products that offer great taste but only when in harmony with good nutrition. Consumers still want less fat, sugar, carbs and calories – but now they expect it in concert with all-natural, and free of potentially-harmful ingredients or health compromising formulation processes.

Fortunately, ORAFTI can help strike this perfect balance through a range of appealing new products and revealing marketing messages – bringing their own breed of nutritional nirvana to many forward-looking manufacturers.

ORAFTI will feature the results of their most recent national consumer research as well as serving some exciting new products using their all natural inulin and oligofructose to promote better digestive health, add fiber to American diets, and enhance calcium absorption for optimal bone health, among many other health benefits in demand by American consumers.

For in-depth information on how ORAFTI’s natural ingredients might be just the thing to enhance products for an enlightened age marked by greater consumer awareness, IFT attendees are encouraged to visit ORAFTI at IFT Booth #4335.

The world’s largest supplier of inulin and oligofructose and an innovator in the fields of applications development, process technologies and nutritional research, ORAFTI offers its food, beverage and functional food manufacturing customers’ leading-edge solutions in support of technological and nutritional benefits. ORAFTI operates in more than 70 countries worldwide. For more information, contact ORAFTI, 101 Lindenwood Drive, Malvern, PA 19355 or visit www.orafti.com.

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Contact:
Kristin Gallucci                 
973-359-4444
Kristin@fioreassociates.com