Tarrytown, New York April 2003- A report on the $ 21.2-billion Japanese nutraceutical market, called “Nutraceuticals Japan 2003: Industry Insights,” is now available from Paul Yamaguchi & Associates, Inc., a Japanese nutritional research and consulting company. This 114-page report is invaluable for nutraceutical companies planning to expand their business or export their products to the world’s second largest nutraceutical market.  The report coves both the functional foods and nutritional supplements markets.

Although Japan has been slow to recover from an overall economic downturn, its nutraceutical market has been growing steadily for the last 10 years. Just last year, the functional foods industry was up 12.5% to $12.7 billion and the nutritional supplement sector was up 4 % from 2001 to $8.56 billion in 2002. The national movement to address issues of lifestyle diseases, the health care crisis, the aging population and deregulation, provide plenty of reasons for this growth. Industry analysts and a Ministry of Economy, Trade and Industry (METI) study predict that the growth trend will continue at an average of 9% per year over the next decade. By then, the market capitalization for the nutraceutical industry will exceed $54 billion—larger than the U.S. nutraceutical industry today.

The report provides important information for both government approved health claim functional foods, FOSHU (Foods for Specified Health Use) and non-health claim functional foods. It also includes the nutritional supplements industry. The report is full of graphs and charts to present market overviews and explains this growing industry; covering consumers and distribution profiles, market characteristics, ingredients, trends and regulations. It also features sources for more than 450 companies, organizations and conference event information. It’s a complete guide for the Japanese nutritional supplement industry, helpful for companies planning to expand their business in the Land of the Rising Sun.

Three other new reports; Nutritional Supplements Japan 2003, FOSHU 2003 and Functional Food Products Report 2003 will be available in the near future.