DALLAS -- Natural Health Trends Corp. (OTCBB:NHTC) announced that its subsidiary, Lexxus International, has begun distribution of the Company's popular quality-of-life product, Viacreme(TM), into Barbados. The Company, which reported net sales of approximately $20.5 million for the nine months ended September 30, 2001 versus $6.5 million for the same period the year before, is optimistic that this distribution arrangement will give the Company a foothold into the Caribbean markets.

A majority-owned subsidiary of Natural Health Trends Corp., Lexxus International distributes and markets Viacreme and other quality-of-life products. Viacreme is a patented, safe, clear, topical cream that contains the essential active ingredients that promotes clitoral sensitivity and improves the opportunity for women to achieve greater sexual satisfaction.

"We are happy to announce that Lexxus International has begun distribution into Barbados as we believe this is one more step toward a true world-wide distribution network for our products," said Mark Woodburn, President of Natural Health Trends Corp. "It is truly an exciting and rewarding time for Natural Health Trends as we are expanding into different parts of the world," he concluded.

About Natural Health Trends Corp.
Natural Health Trends Corporation is a holding company for two operating subsidiaries, ekaire.com, Inc., which sells nutritional supplements and vitamins and Lexxus International, Inc. Lexxus, started in January 2001, markets and sells the revolutionary new product, Viacreme(TM). Viacreme, developed by a leading gynecologist, is a quality-of-life product that contains the essential active ingredients to promote clitoral sensitivity and to improve the opportunity for women to achieve greater sexual satisfaction. Lexxus International has earned an estimated $17 million in revenues in just its first nine months of operation. The product, Viacreme, received a considerable amount of positive exposure including appearances on Good Morning Canada, FOX News and EXTRA, a leading television news magazine program.

Lexxus International recently announced two additional products to its quality-of-life line. The two products are LaVie, a non-alcoholic Bordeaux manufactured with some of nature's most sensuous herbs, and LexLips, a lip gloss designed to give the appearance of full and luscious lips.

Investors looking for information pertaining to Natural Health Trends Corp. or any of its subsidiaries are encouraged to look up http://www.nhtc.ws on the Internet or by contacting Investor Relations Services, Inc. at 386.409.0200 or on the Internet at http://www.invrel.net. Shareholders are encouraged to register for updated information on the corporation via e-mail at the website.

When used in Form 10-QSB and in future filings by the Company with the Securities and Exchange Commission, the words "will likely result," "the Company expects," "will continue," "is anticipated," "estimated," "projected," "outlook" or similar expressions are intended to identify "forward-looking statements" within the meaning of the Private Securities Litigation Act of 1995. The Company wishes to caution readers not to place undue reliance on such forward-looking statements, each of which speak only as of the date made. Such statements are subject to certain risks and uncertainties that could cause actual results to differ materially from historical earnings and those presently anticipated or projected. The Company has no obligation to publicly release the results of any revisions, which may be made to any forward-looking statements to reflect anticipated or unanticipated events or circumstances occurring after the date of such statements.

CONTACT: Natural Health Trends Corp.,
Mark Woodburn,
972/819-2035
or
Investor Relations Services, Inc.,
New Smyrna Beach, FL
Tom Watkins, 386/409-0200
nhtc@invrel.net

SOURCE: Natural Health Trends Corp.